Fresh pricing, baked to scale

Start free — upgrade only when you're posting more.

Free

€0

Kick the tires.

  • 3 generated posts
  • Single-image posts
  • Feed, portrait & story formats
  • Your logo & a headline on the image
  • Captions in up to 3 languages, in your voice
  • 3 product photos in your pantry
  • 1 free regeneration
  • 1 idea generation
  • 1 project
  • Manual posting only

Starter

€9/ month

For a single brand getting consistent.

  • 20 posts / month
  • Carousel posts (up to 2 images), a product per slide
  • Feed, portrait & story formats, one look across all of them
  • Your logo & a headline on the image
  • Captions in up to 3 languages, in your voice
  • 20 product photos per project
  • 5 free regenerations / month
  • 10 idea generations / month
  • Up to 3 projects

Plus

€19/ month

For a brand posting most days.

  • 60 posts / month
  • Carousel posts (up to 4 images), a product per slide
  • Feed, portrait & story formats, one look across all of them
  • Your logo & a headline on the image
  • Captions in up to 3 languages, in your voice
  • 50 product photos per project
  • 10 free regenerations / month
  • 25 idea generations / month
  • Up to 5 projects
  • Reels from your stories, ideas and clips — calm, dynamic or narrated

Pro

Popular

€29/ month

For active creators and small agencies.

  • 150 posts / month
  • Carousel posts (up to 6 images), a product per slide
  • Feed, portrait & story formats, one look across all of them
  • Your logo & a headline on the image
  • Captions in up to 3 languages, in your voice
  • 100 product photos per project
  • 15 free regenerations / month
  • 50 idea generations / month
  • HD image quality
  • Up to 10 projects
  • Reels in HD, with sound that matches the scene

Agency

€79/ month

Multiple clients, unlimited brands.

  • 500 posts / month
  • Carousel posts (up to 6 images), a product per slide
  • Feed, portrait & story formats, one look across all of them
  • Your logo & a headline on the image
  • Captions in up to 3 languages, in your voice
  • 500 product photos per project
  • 30 free regenerations / month
  • 200 idea generations / month
  • HD image quality
  • Unlimited projects
  • Reels in HD, with sound that matches the scene

Questions, answered

Credits & plans

What is a post credit?

One credit is one generated image at standard quality, with its caption. A carousel costs one credit per slide, and an HD render costs 4. Regenerating an image uses one of your free regenerations first, then a credit.

Does the free plan expire?

The free plan is a one-time trial: 3 posts, 1 regeneration, 1 week of ideas and 3 product photos. Paid plans renew their allowances every 30 days.

Your products & brand

Do you change my product when I upload a photo?

No. A product photo is attached to the image model as a reference and the prompt tells it to keep the product exactly as photographed — shape, colors, label. We build the scene, light and props around it. A product post costs the same credits as any other post.

Will my posts look like one brand?

Yes. Carousel slides are shot on one shared stage — the first slide is rendered first and every other slide is baked to match its surface, light and camera, so a product line-up reads as one photoshoot. Liked a post? Hit "More like this" and the next post is styled after that render — same kind of setting, light and palette, a new scene from your brief. Story versions match the original by default. None of this costs extra credits, and the product itself is never copied from a reference — only the look.

Formats & editing

Can I make Stories and portrait posts?

Yes, on every plan. Pick the format when you bake: square post, 4:5 portrait, or a 9:16 Story that also works as a Reels cover. Every format costs the same credit. Stories publish as Instagram Stories and Facebook Page stories, and since Stories carry no caption you get a short story text to place over the image instead.

Can captions be in two languages, or in my own voice?

Both, on every plan. Pick up to three caption languages in project settings and each post gets every one written natively in a single bake — published stacked under one post, primary only, or a different language per connected account. Paste a few captions you've written and we match their voice and rhythm, not their topics. Saved hashtag sets are always included.

Can I edit the caption or tweak the image?

Yes, on every plan. The caption is editable in place — per language — and the edited text is exactly what gets published, including posts you scheduled. For the image, type what to change ("darker background", "remove the cup") instead of regenerating blind: the current picture is kept and only that change is applied. It costs the same as a regeneration — one of your free regenerations first, then a credit — and the new image replaces the old one. You can also make a story version of any finished post in one click, for one credit.

Publishing

Can I publish directly to Instagram?

Yes — connect a Facebook Page with a linked Instagram Business account in your project settings. Scheduling posts to go out automatically is available on paid plans.

Your data

Who owns the images and captions?

You do. Everything PostBakery generates for your account is yours to publish, edit and reuse. We never republish your posts or product photos.

What happens to my brand screenshot and product photos?

They are stored privately for your account and used only to generate your posts — to extract your palette and style, and as references for renders. Delete a photo or your project and it's gone from your pantry; posts you already baked keep their images.

Still wondering? Start the free trial — three posts is the fastest answer.